I am sure we have all driven in fog. Near me, there is a notorious black spot. It's often foggy, and when it is, it's like pea soup. As I carefully pick my way along, I'm usually passed by a few nutters doing more than 70mph. There've got no chance if they come across anything solid. It's a way of playing probabilities that doesn't appeal to me.
We all know that retaining customers is more cost effective than attracting new ones, and with E-Commerce this is equally true. Here are a few tips for building customer loyalty online and getting repeat orders.
Customers seem to be getting less keen on buying. Not only are in-store sales falling, reports are now trickling in that a higher proportion of online buyers are abandoning their carts. So what can be done?
If, like me, you are a product person, then I think it's safe to assume you spend a healthy amount of time thinking about how your product can make an impact on its market.
At Sellerdeck, we are pretty lucky as we have a sizable user base, but it wasn't always the way. Plus, I have never met a product company that doesn't want more users.
So here are my top ten tips for making a big splash:
My son currently works in my company, Sellerdeck, sitting beside me in the home office. His job is account managing customers who use our E-Commerce web hosting. It's very instructive listening in. We're not the cheapest offering, although we believe that we offer good value.