Securing your Business

Design Tips to Increase Conversions

Chris Dicken is a man with many years experience in developing websites and helping them to sell more. In this blog, he shows us the importance of design and layout for an e-commerce store to optimise sales.

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How much should a business spend on IT?

Sellerdeck's own Products and Services Director, Chris Bray, has had a career spent in IT and knows the challenges that small businesses can face. Here, he gives his guide to budgeting your IT requirements.

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Setting Up Shop Online: Security and reassurance for customers

In the seventh post of our series on setting up an E-Commerce operation, Simon Armstrong, marketing manager for E-Commerce specialist Sellerdeck, offers essential tips for making sure your customers feel secure when buying from you online.

To be successful online your site needs to convey that you are a reputable company and give potential customers confidence to do business with you. This article highlights how to offer reassurance to customers that it's safe to buy from you.

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Business stupidity strikes again - online payment folly

When I was a kid Guy Fawkes' Day was a big deal. But the cost in human terms was horrific. Every year, thousands were badly burnt by fireworks, topped up by a few deaths. There was a campaign to emphasise safety - and storing fireworks carefully was one of the cardinal rules.

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6 Traps to Avoid in Social Networking

If you want to get an idea of the growing impact of social networking, just type something like "Facebook growth graph " into Google. With more than 450 million (and counting) active users, as a marketer it's hard not to be excited about the potential. Adding to the impression that this is a field that matters, Twitter has reached over 100 million social activists, increasing by 300k per day. YouTube is another hot spot, with yet another case of extraordinary growth.

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